Jeff Walker’s Product Launch Formula


The “Oprah” Effect. Using the powers that we have in new media to have a big impact on the ways that we reach and teach our audience a.k.a. the tribe of fans that follow our methods for virtual presentation and marketing your business online.

How to Launch A Product

“Spectacular achievement is always preceded by unspectacular planning.”

We are planning a curriculum for a launch that will be released in March of 2016.

“Monetization of your audience is a byproduct of the value that you give and the improvement that you have on their lives as your tribe.” – Alex Mandossian

Remember they can’t buy if they don’t know:

  • What (As in what is it?)
  • Why (WHY is it important?)
  • How (How can you do it)
  • What If (What Might Happen If You DO TAKE ACTION)

Why Product Launches Fail

Product Launch requires planning to be a success.

Today on the call we have Steve Olsher on the call and we will be talking about Jeff Walker and his Product Launch Formula™.

Jeff Walker Product Launch Formula

At Marketing Online we have identified 3 Reasons That People Fail:

  1. They Don’t Get Started.
  2. They Don’t Keep Going.
  3. They Don’t Have A Mentor.

Product Launch Formula: “Exposure Required!”

To be exceptional at the Product Launch Formula we recommend following the Jeff Walker Product Launch Formula, we are huge fans. I bought the course myself and watched each of the training. BUT, before you launch your product you need buyers. And before you get buyers you need fans…

And before that you need listeners or viewers people that care what you have to say and can connect with you…

People that are committed to you. And, in order to have those people “your tribe” I am going to share some important things that I want you to write down with a pencil.

Before you can have all of that… You need EXPOSURE for your brand, for your business, for your expertise and to share your knowledge with people. Especially if you are a brick-and-mortar business owner or an author, speaker, serial entrepreneur or more than one. We can all agree together each and every one of us, myself included can enjoys: Getting, Receiving or Creating MORE EXPOSURE, long before the part where you launch a product YOU NEED Exposure and there is no doubt about that. We all do!

Now let me share with you something very special:

A Small Piece of the Marketing Online Master Virtual Presenter template:

  • Why This
  • Why Us
  • Why Now
  • Why Me

According to Jeff Walker there are three types of launches:

Jeff Walker's Product Launch Formula

  1.  Seed Launch
  2.  Internal Launch
  3.  Joint Venture Launch

Using The Product Launch Formula Successfully

One of the biggest mistakes that people make when they want to launch a products is they skip the “seed launch” and they skip the “internal launch” and neither is ever recommended. Alex Mandossian, the Master Virtual Presenter himself, with over 22,000 hours of Virtual Presentation time and experience under his belt, recommends “Anticipation is more intense than the final outcome that you are going to get. Anticipation builds when you deliver what Jeff Walker calls “Pre-Launch Content (PLC).”

Pre-Launch Content shows the viewer an opportunity and begins the cycle of building anticipation for the offer later on during the launch sequence.

If you are lacking the exposure and the productivity to compile a Product Launch, start by getting your business in gear using my methods… They work! I’m the Productivity Guy: Click Here To Be More Productive In Your Days

If you are lacking exposure and you are interested in making your Facebook Ads Funnel work great using the Ryan Deiss “auto-responder Indoctrination” methods click here to learn more about it.

If you are ready to take your business into a whole new trend this year and SHIFT gears into HIGH GROWTH MODE with us at Marketing Online visit

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