How To Instantly Improve Your Copywriting
“At 60 miles an hour the loudest noise in the New Rolls-Royce comes from the electric clock.” -David Ogilvy This was David Ogilvy’s favorite piece of copywriting he ever wrote.
Author: Jessica Dean
Aren’t You Glad You Read This Blog Post?
Copywriting isn’t just an ad in a newspaper. It’s your tweet. It’s your Facebook post. It’s what you say at the end of a webinar. And it’s what you say
Do You Suffer From Writer’s Block?
“Do you make these mistakes in English?” is the most successful headline ever. Max Sackheim wrote this ad as a control study and it ran successfully for the
Do You Make These Mistakes In Copywriting?
Every business is a marketing business and every entrepreneur is a copywriter. Copy isn’t just an ad. Copy is what you say to your customer or client. Copy is your
Who Else Wants More Reviews for Their Business?
“What you say about yourself is never as interesting as what someone else says about you.” —Somebody who knows what they’re talking about. How To Get Reviews For Your Business
How to Get Results with Relationship Capital
You ask a friend to take you to the airport at 6AM and your friend says ‘yes’ no strings attached. The bartender sends over a free round on him because
How To Use Public Speaking As The #1 Growth Strategy For Your Business
I’ve been speaking from the stage for 25+ years. Public Speaking from the stage ignited a passion for teaching I never knew I had until I got onstage. Now I
How To Overcome Fear: Why Scary Work Pays Well
I have a client named Phil. English is not Phil’s primary language. Hi primary language is Portuguese. One of Phil’s biggest fears is speaking English publicly. He’s done so many
What Most People Find Challenging About High-End Sales
Are you a coach, trainer or speaker looking to get more premium clients? Have you had difficulty getting those clients in the past? What stopped you? This is where you
Do You Make These Mistakes When You Sell?
Most entrepreneurs get freaked out by the ‘selling’ process. They hate to sell, or at best, tolerate it as a necessary aspect of their business. That sucks. What a crappy
